Starbucks’ limited edition merchandise promotion, in collaboration with sports brand Lacoste, has seen resale prices of e-frequency (stickers for merchandise exchange) soar. The promotion, part of a customer appreciation event running since 2003, rewards customers who purchase beverages during certain periods each summer and winter. This year’s gifts, including a ‘wide folding chair’, ‘wide folding chair side pocket’, ‘multi-bag’, and ‘trenta towel’, have sparked a ‘goods frenzy’, with resale prices on second-hand trading sites reaching up to 4,500 won for mission drinks, close to the regular price of a Starbucks Americano Tall size.
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Auto-posted at: 2025-05-30 09:04:29